Factoring in wellness programs during open enrollment

This fall, millions of Americans are deciding which health plan to select for 2019. They are reviewing and comparing a variety of factors when making this important decision, such as costs, benefits, care provider networks and wellness programs.

Employers know that a healthy employee can make for a more productive, satisfied employee. And many employees want to improve their health and are often surprised to learn that employers offer wellness programs. That mutual interest is behind the rise of workplace wellness programs.

Wellness programs are usually made available to employees by their companies directly or through health benefit plans. In either case, employees can factor in the value of wellness offerings, such as health screenings, weight management programs, tobacco cessation programs, and other behavior-based initiatives when determining a health plan that best meets their needs.

A recent UnitedHealthcare report, “Employee Wellness Programs Bring Results,” suggests that companies that strengthen their wellness offerings can yield cost savings and improve employee health over the long-term.

Positive changes may yield long-term results

Many companies, like those highlighted in the report, have successfully established a culture of well-being through their wellness programs.

While each company’s wellness program may be strongest when tailored to its employees’ needs, successful programs often include offerings such as meaningful financial incentives, a variety of behavior programs that allow employees and family members to choose what they are ready to address, an emotional health focus through offerings like mindfulness classes and relaxation rooms, and a financial well-being component, like budgeting and retirement planning tools and seminars.

And, many employers find that offering the services of an on-site wellness coordinator or nurse liaison further encourages a culture of health.

The report compared companies with award-winning wellness programs with a peer group of similar companies. It found that those that make positive changes to their health offerings over the years may reap the rewards of healthier employees and reduced health care costs down the road.

For example, these companies experienced 14.2 percent per member, per month lower costs, even with a 7.5 percent greater claim risk score (based on their employees’ health status), than the peer group, and the employees at the wellness-engaged companies experienced 24 percent fewer emergency room visits. Also, the report finds that it can take time for employer wellness programs to yield significant benefits.

Strengthening wellness programs strengthens employees

The report revealed that the companies with the most effective programs had several common characteristics that contribute to their plan’s positive results and encourage a culture of health, including visible involvement by senior leaders, positive encouragement from internal advocates, offering incentives and putting in place measurable success barometers.

Also, these companies conduct health assessments and behavior campaigns, biometric screenings, and financial well-being programs, and they all survey their employees to gather feedback to refine their programs.



Informational benefits meetings that are often part of open enrollment offer companies a good opportunity to collect and analyze employee feedback to further strengthen their wellness offerings. It is also an ideal time for employers who have not yet done so to consider offering a wellness program that supports their employees’ health and may improve their well-being while reducing costs for employees and the company.